How to Make Sure Your Listing Gets the Biggest Audience Possible
Jill Vonier•4 min read
Some items are in high demand and will always sell quickly. Other times, you might need to get more creating. Use these tips to reach more people with your listing.
You got your item all cleaned up and ready to sell, wrote a listing, and posted it to Craigslist, and now you wait in excitement and anticipation for all the potential buyers to show interest in it.promo
Except there's just one problem - they aren't.
If you've ever been in this situation, you know how discouraging it can be to get no action on your listing. It can sometimes feel like you're never going to sell your item.
If you're having trouble attracting potential buyers, don't give up just yet. There are some things you can do to promote your item and increase its visibility on Craigslist.
Read on to learn how to promote your item on Craigslist to increase the chances of attracting potential buyers and making a sale.
1. Creating a Compelling & Informative Listing
The title is the first impression your potential buyers will see. Create a title that is clear and attracts your buyer. Make sure it includes catchy words like "New" or "Catchy"
Additionally, your description should have all the details a buyer needs in order to want to move forward with the sale.
Make sure the description is accurate, informative, and appealing, and has many clear, beautiful photos that show the item from all angles. By creating a compelling and informative listing, you can increase the chances of attracting potential buyers and making a sale.
2. Improve Search Visibility with Keywords & Tags
The words you use in your listing are how Craigslist users find your listing. They type in keywords to the Search engine and if your title, tags, or description matches their keywords, your listing will show up in the search results.
This is why you want to include relevant keywords in your title and description, and include tags at the end of your listing.
There isn't a built-in way to tag items, but at the bottom of your listing type "Tags" and include keywords that will help potential buyers. These keywords can include what the item is, the name, the brand, and any other descriptive words that will help Craigslist pair it with potential buyers looking for your item.
3. Share Your Listing on Social Media
Another thing you can do to reach a wider audience is to share your listing on social media. This means sharing your listing on platforms like Facebook, Twitter, and Instagram, and using hashtags and tags to make your listing more easily searchable.
Additionally, you can consider cross-posting your listing on other local marketplaces, such as Facebook Marketplace or OfferUp, to reach even more potential buyers.
By sharing your listing on social media and other platforms, you can increase its visibility and attract more potential buyers.
4. Repost Your Item Regularly
There are thousands of Craigslist listings that go up every month so it doesn't take long for your listing to get absolutely buried. Potential buyers may not see your item because it's too low on the search results list.
In order to keep your listing visible and attract potential buyers, it's important to repost your item regularly. This means deleting and re-posting your listing every week or so, to bring it back to the top of the ranks and keep it in front of potential buyers.
By reposting your item regularly, you can maintain its visibility and increase the chances of making a sale.
5. Considering a Price Reduction
If your item is not getting much interest or selling as quickly as you would like, it might be because your price is too high for what current buyers are looking to spend.
You may want to consider reducing or discounting the price. This can help attract potential buyers who are looking for a good deal. While that might seem like a disappointment, it's sometimes worth making less profit if it means you can sell your item quickly.
6. See What Others are Doing
If you're struggling with selling your item, do some research on Craigslist or other online marketplaces and see how people are marketing similar items. You may get some brilliant ideas on how to and how not to promote your item.
Maybe they included extra photos you didn't. Or maybe their title has some compelling words that yours don't. Without stealing word-for-word what others use, get some ideas to get creative for your listing.
Buying and selling on Craigslist can be exhilarating, but having to wait forever for your item to sell can be discouraging. With the tips we provided, you can promote your Craigslist listing within just 15 minutes and increase your chances of making a sale.
All you need to do is create a compelling and informative listing, utilize keywords and tags, share your listing on social media and other online marketplaces, re-post your listing regularly, consider reducing the price, and see what others are doing to sell similar items.